{"id":11705,"date":"2018-02-05T14:13:01","date_gmt":"2018-02-05T20:13:01","guid":{"rendered":"https:\/\/lern.org\/?p=11705"},"modified":"2021-08-01T16:23:40","modified_gmt":"2021-08-01T21:23:40","slug":"whats-next-for-integrated-marketing","status":"publish","type":"club_article","link":"https:\/\/lern.com\/lernclub\/club_article\/whats-next-for-integrated-marketing\/","title":{"rendered":"What\u2019s Next for Integrated Marketing"},"content":{"rendered":"<p>Finding out what media works best with other media, and the benchmarks and ratios for success is the top agenda item for<a href=\"https:\/\/lern.org\/wp-content\/uploads\/2018\/02\/Integrated-Marketing-Cropped.jpg\" rel=\"attachment wp-att-11706\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-11706\" src=\"https:\/\/lern.org\/wp-content\/uploads\/2018\/02\/Integrated-Marketing-Cropped-300x171.jpg\" alt=\"Integrated-Marketing-Cropped\" width=\"300\" height=\"171\" \/><\/a> LERN staff researching the next level for Integrated Marketing. We hope to find out from the best practitioners such data as:<br \/>\n-Should all media point to the web site?<br \/>\n-What is the best media to get people the print brochure, which accounts for 70% of registrations?<br \/>\n-When is the best place and position to Call for Action (register)?<br \/>\n-Should the reference always be just one source (e.g. web site or Facebook or\u2026..) or does referencing two or even three other media work?<br \/>\nIf you have thoughts or experiences with integrated marketing, share them with us. Tell us your experiences, or if you want to be on this year\u2019s Integrated Marketing panel for the big LERN conference in Savannah Nov 6-9, 2018. Just email us at <a href=\"mailto:info@lern.org\">info@lern.org<\/a>\u00a0\u00a0 Subject line: Integrated marketing<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Finding out what media works best with other media, and the benchmarks and ratios for success is the top agenda item for LERN staff researching the next level for Integrated Marketing. We hope to find out from the best practitioners such data as:<\/p>\n","protected":false},"author":3,"featured_media":17643,"parent":0,"template":"","meta":{"inline_featured_image":false,"ngg_post_thumbnail":0,"footnotes":""},"tags":[527],"club_category":[767,779],"class_list":["post-11705","club_article","type-club_article","status-publish","has-post-thumbnail","hentry","tag-marketing","club_category-club-articles","club_category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What\u2019s Next for Integrated Marketing - LERN Club<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lern.com\/lernclub\/club_article\/whats-next-for-integrated-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What\u2019s Next for Integrated Marketing - LERN Club\" \/>\n<meta property=\"og:description\" content=\"Finding out what media works best with other media, and the benchmarks and ratios for success is the top agenda item for LERN staff researching the next level for Integrated Marketing. 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